Welcome to

THE BRITZER GARDEN

Created in 1985 for the National Horticultural Show.

The 90-hectare Britzer Garden offers garden art, gastronomy, concerts, events, sports and health facilities, animals and a museum railway. Above all, however, it offers beautifully manicured gardens and pristine nature. In 2002 it was voted one of Germany’s ten most beautiful gardens.

Important special events include "Tulips in the Britzer Garden", and the “Major Dahlia Show.“

More...

Gardens of the World

In Marzahn Recreational Park

On 9 May 1987 the Berlin Horticultural Show opened in Berlin Marzahn. Following the fall of the Berlin Wall a number of changes took place. The new name, Marzahn Recreational Park, was conferred in 1991. In place of small themed gardens large lawns were laid and play areas and playgrounds set up; trees were planted and the special gardens were redesigned and extended.

More...

Nature Park

Schöneberger Südgelände

Untamed nature, forgotten technology and works of art. On the site of the former railway switchyard in Berlin Tempelhof a unique natural landscape has evolved with striking relics of the Age of Steam. Following the closure of the switchyard an “ancient forest“ became established on the 18-hectare site. Thanks to the efforts of many concerned citizens and with the financial backing of the Allianz Environmental Foundation, this magical place was made accessible to the general public.
More...

Marketing and event management

Grün Berlin GmbH regards marketing both as an instrument for target group-specific advertising for its own parks and projects and for the positioning of Berlin in national and international city marketing and as a green city with a high quality of life.  The conception and further development of marketing ideas with new information and communications technologies dovetails with targeted collaborations with media partners and cultural and creative organisations. 
This discharge of duties is closely linked to the promotion and leveraging of tourist potential. Grün Berlin GmbH is responsible for the city-wide “Green Sides of Berlin" initiative, a member of the German Garden Network Association, and is therefore committed to and involved in the development of a “green“ tourism and city marketing concept. The development of innovative offerings and initiatives with Berlin’s cultural and creative economy, including museums, hotels, restaurants, theatres and music venue, is as much a priority as the acquisition of promotion instruments.

Grün Berlin GmbH has also managed and implemented a supra-regional tourist routing system to the tourist attractions throughout Berlin, an especially important development for tourism in the city.

Event management

Event marketing is an important element of a company’s marketing.  Grün Berlin GmbH plans and manages events ranging from press conferences, trade fair participations and well-publicised openings of gardens and parks to events carefully tailored for specific different target and age groups in the city’s gardens.  Duties include forward event planning for artists, actors and caterers, operation and production planning, the securing of permits and on-site management. Events are accompanied by print products and press and media activities and are evaluated upon completion.

For example, Grün Berlin GmbH tailors events and programmes for its gardens and parks to the characteristics and visitor profile of the respective space, significantly raising awareness of the city’s parks and gardens. In 2008 alone a total of 50 events were staged in the Britzer Garden, while eight major events took place in the Gardens of the World. Highlights include the “Fire Flower and Classic Open Air“ concert in the Britzer Garden, an event which attracts 12,000 visitors and has been regularly sold out for a number of years, and the international festivals in the Gardens of the World, including the Chinese Mooncake Festival and the oriental “Sounds from 1001 Nights" festival.